Our Mission

iHerb is on a mission to make health and wellness accessible to all. 

Since our founding in 1996, we have been dedicated to offering Earth’s best-curated selection of health and wellness products, at the best possible value, delivered with the most convenient experience. We believe that health and wellness should be a universal right made possible through compassion and our collective action. This belief will continue to guide us as we endeavor to make our mission a reality.

About Us

We’re the world’s largest eCommerce platform dedicated to vitamins, minerals, and supplements, and other health and wellness products. 

For more than 28 years, we’ve been making it simple for customers all over the world to purchase the highest quality health and wellness products. From supplements to skincare to grocery items, we ship over
50,000 products, from over 1,800 brands to more than 180 countries, and we’re proud to provide the very best value.

28 years of bringing health and wellness products to the world

1996

  • iHerb was founded in California
  • Identified clear eCommerce global market potential

2002

  • Moved into an 18,000 sq. ft. facility to support increased customer order volume

2005

  • Launched proprietary internally-developed technology platform for iHerb.com
  • Added product reviews to allow for authentic and honest reviews from purchasing customers

2006

  • Relocated to a 48,000 sq. ft. Fulfillment Center (FC) in Irwindale, CA

2008

  • Launched popular iHerb Rewards referral program
  • Added expiration dates on product pages for increased transparency

2009

  • Launched iHerb House Brands, owned by iHerb
  • Sold first House Brands product Functional Beverage Mix – Immune Punch, Midori Greens, Eureka! Berry, Madre C

2010

  • Expanded footprint to a 360,000 sq. ft. FC in Moreno Valley, CA

2013

  • Opened a 211,000 sq. ft. FC in Hebron, KY, featuring cutting-edge technology to increase capacity and improve shipping speed

2014

  • Launched iHerb app to further enhance the shopping experience for customers

2015

  • Opened larger 393,000 sq. ft. automated FC in Perris, CA
  • Opened office in Irvine, CA
  • Opened office in China

2017

  • Opened office in Pasadena, CA

2018

Surpassed $1 billion in sales
  • Introduced iTested program to get House Brands products tested for quality by a third party
  • Opened a 257,000 sq. ft. FC in Elgin, IL
  • Received $100MM investment from Xiamen Kingdomway
  • Opened office in China

2019

  • Opened a 243,000 sq. ft. FC in Easton, PA
  • Opened first international FC in Incheon, South Korea
  • Opened two inventory hubs: 401,000 sq. ft. in Moreno Valley, CA and 176,000 sq. ft. in Hebron, KY
  • Opened office in South Korea

2020

  • Expanded reach to 23 additional countries
  • Continued operations successfully during COVID-19 outbreak

2021

  • Opened a 65,000 sq. ft. FC in Hong Kong
  • Celebrated the success of the apps with consistently maintained ratings of 67,000+ ratings on iOS, and 166,000+ ratings on Android
  • Launched site in 3 new languages Ukrainian, Thai, and Indonesian. Publishing the site in 16 languages
  • Introduced a new “Autoship and Save” program, our most convenient and flexible way to shop yet

2022

  • Introduced the Wellness Quiz to offer instant and personalized recommendations
  • Launched the Multi-Channel Ecommerce Growth Accelerator Program
  • Expanded Autoship and Save to Japan, Singapore, and Hong Kong
  • Added Italian language option to the site

iHerb at a Glance

180+
countries

19 languages, 85+ currencies, 35+ payment options, 100+ shipping methods.

50,000+
Products

No third-party sales. Direct from suppliers and authorized distributors. .

44M+ customer product reviews

Impartial authentic reviews by customers who ordered the product.

10.5M+ active customers

They keep coming back for our deals, products, and Rewards.

3,000+ team members

We’re truly a global company with team members all around the world.

7 fulfillment centers

Climate-controlled and GMP or ISO-compliant for safety and freshness.

iHerb Advisors
Dr. Mehmet Oz, M.D.

Dr. Mehmet Oz, M.D.

Global Advisor

Dr. Michael Murray, N.D.

Dr. Michael Murray, N.D.

Chief Scientific Advisor

iHerb Leadership

Emun Zabihi

Emun Zabihi

Chief Executive Officer

Michael Cody

Michael Cody

Chief Financial Officer

Miriee Chang

Miriee Chang

Chief Operating Officer

BT Bitarafan

BT Bitarafan

Chief Technology Officer

Clarice Hovsepian

Clarice Hovsepian

Chief Legal Officer

Son-Jai Paik

Son-Jai Paik

Chief Human Resources Officer

Lindsey Wiefels

Lindsey Wiefels

SVP, Merchandising and House Brands

Neil Folgate

Neil Folgate

SVP, Global Marketing

Investors

Here is a short blurb about investors. Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.

Read the 2021 Annual Report

Learn more

Dividend & Stock Split History

Learn more

Download Proxy 2021 Statement

Learn more

Press Releases

iHerb CEO Emun Zabihi Named Among Top 10 CEOs Transforming Healthcare

Annual List Published by The CEO Forum Group Recognizes Zabihi’s Visionary Leadership in Advancing Global Wellness

Irvine, Calif., Dec. 11, 2025 — iHerb, one of the world’s largest online retailers specializing in health and wellness, today announced that its Chief Executive Officer, Emun Zabihi, has been named to The CEO Forum Group’s “Top 10 CEOs Transforming Healthcare” list for 2025.

The annual list honors business leaders whose innovation, integrity, and impact are redefining the future of healthcare and wellness. Zabihi was recognized for his forward-thinking leadership and his commitment to expanding global access to high-quality wellness products while driving innovation across the online health-commerce ecosystem.

“Being named to The CEO Forum’s Top 10 CEOs Transforming Healthcare is a reflection of the dedication and passion of our entire iHerb team,” said Zabihi. “At iHerb, we’re committed to empowering people everywhere to make health and wellness a priority in their lives. Through accessible, trusted products and evidence-based content written by leading wellness experts, we want to help people make informed choices that support their overall well-being. This recognition reinforces our mission as we continue to drive innovation and global impact.”

Redefining Wellness Around the World

Under Zabihi’s leadership, iHerb has built and scaled one of the world’s most sophisticated e-commerce networks—anchored by an unwavering focus on product integrity, transparency, and consumer trust. In doing so, iHerb has made authentic wellness not just accessible, but attainable, for millions of customers across 180 countries.

iHerb is not a traditional healthcare provider, yet its impact on global wellness is profound. By leveraging technology, the company democratizes access to high-quality health products—particularly vitamins, minerals, and supplements (VMS).

For millions of people, especially those in underserved markets with limited access to health services, maintaining the right micronutrient levels offer an affordable and effective way to proactively manage their health. This focus on prevention and accessibility promotes healthy communities and may help reduce long-term healthcare costs.

“On behalf of The CEO Forum Group, congratulations to Emun Zabihi for his recognition in this year’s Top 10 CEOs Transforming Healthcare,” said Robert Reiss, Founder and Publisher of The CEO Forum Group. “Emun’s commitment to making wellness accessible globally embodies the kind of leadership that truly transforms an industry. Under his direction, iHerb has set a powerful example of how technology, transparency, and purpose-driven growth can help millions of people lead healthy and happy lives.”

About iHerbiHerb, LLC, is one of the world's leading online retailers dedicated to offering an unbeatable selection of vitamins, minerals, supplements and other health and wellness products, including sports nutrition, beauty, bath and personal care, grocery, baby and pet care from nearly 2,000 reputable brands. Supported by a global workforce of 3,000 team members, iHerb serves 14 million active customers across 180 countries and 36 languages. iHerb's sophisticated global logistics network is anchored by nine climate-controlled logistics centers located in the U.S., Asia, and Saudi Arabia, providing customers a seamless and reliable shopping experience. Founded in 1996 and based in Irvine, California, iHerb is on a mission to make health and wellness accessible to all. For more information, please visit corporate.iherb.com.

For media inquiries, please contact:press@iherb.com

Read more

Global Responsibility

At iHerb, we believe we are responsible for bringing positive change to the world. Whether it’s ensuring the highest possible quality of products for our customers, creating an atmosphere of inclusion and belonging for our employees, or caring for the environment that sustains us, we take our responsibilities seriously.

Sustainability

Through a number of ongoing eco-friendly initiatives, we are committed to the reduction of our carbon footprint. In our workplaces, products, and shipping, we strive to integrate the best sustainable practices, while maintaining the highest quality of standards for our customers.

Philanthropy

We are currently involved in various educational projects in Cambodia, including the building and running of two new schools, as well as the promotion of children’s education through the Cambodian Children’s Fund and New Hope Cambodia.

Culture

At iHerb, our culture is based on shared values that unite our organization worldwide. These values speak to who we are, the culture we’re building, and how every single team member contributes to our larger company mission. Because we believe that everyone’s voice is powerful and essential, we strongly emphasize personal growth and development, collaboration, engagement, and teamwork.

iHerb Shared Values

Culture

At iHerb, our culture is based on shared values that unite our organization worldwide. These values speak to who we are, the culture we’re building, and how every single team member contributes to our larger company mission. Because we believe that everyone’s voice is powerful and essential, we strongly emphasize personal growth and development, collaboration, engagement, and teamwork.
Great Place to Work 2021Top Work Places 2021 Best Places to Work 2021 Best Places to Work 2021

iHerb Shared Values